Our CompanyWe care about helping people. Our purpose is to provide help and inspire confidence in our clients and communities everywhere. Our associates feel a sense of belonging in an inclusive place with an amazing history and a sharp focus on our future. Our connected culture is who we are and how we work together to achieve our strategies, accelerate our transformation, and achieve extraordinary results. It’s an exciting time to be a part of H&R Block!
What you'll do...The Pricing & Marketing Finance Leader within the FP&A organization will be responsible for developing and executing pricing and promotional strategies to drive profitable growth, while also ensuring that Marketing spend aligns with business objectives and delivers strong return on investment.
Day to day you’ll…
Pricing & Promotional Strategic Analysis
- Analyze pricing and promotional strategies and recommend adjustments to optimize revenue and margin.
- Design and implement A/B price testing strategies to optimize pricing structures.
- In coordination with Marketing, evaluate customer segmentation and revenue by product, service, and pricing tier.
- Connect pricing strategy to overarching value proposition and corporate objectives.
- Monitor competitive pricing (through quantitative market research, mystery shopping, web scraping).
- Build pricing analytics dashboards and KPIs.
Marketing Budgeting & Forecasting
- Develop and manage annual marketing budgets and forecasts in collaboration with marketing leadership.
- Track actuals vs. budget, providing variance analysis and insights on spending efficiency.
- Identify risks and opportunities (R&O) in marketing spend to ensure alignment with financial targets.
Marketing ROI & Performance Analysis
- Conduct A/B testing and post-campaign analyses to refine marketing spend decisions.
- Measure Return on Ad Spend (ROAS) and Marketing ROI (MROI) across campaigns, channels, and initiatives.
- Support Marketing Mix Modeling (MMM) and Long-Term Attribution (LTA) to optimize investment allocation.
- Analyze Customer Acquisition Cost (CAC) vs. Lifetime Value (LTV) to ensure sustainable customer growth strategies.
Strategic Initiative Support
- Develop business cases for new marketing initiatives, product launches, and market expansions.
- Partner with marketing on go-to-market (GTM) strategies to assess financial viability.
- Support contract negotiations for marketing vendors, agencies, and media buys.
What you'll bring to the team...- Bachelor’s degree in Finance, Economics, Business, or related field.
- 10+ years of experience in revenue management, pricing strategy, FP&A, or related roles.
- Strong financial modeling skills, including pricing elasticity, promotional effectiveness, and marketing ROI analysis.
- Experience with marketing analytics, MMM, and LTA methodologies.
- Proficiency in financial planning tools, data visualization platforms, and Excel.
- Ability to translate complex data insights into actionable business recommendations.
- Strong collaboration skills to work across marketing, operations, and finance teams.
- Excellent communication and presentation skills for executive and board-level reporting.
Why work for usSince 1955, we have been leaders in tax preparation, financial services, and small business solutions. With 70,000 associates and 9,000 retail tax locations across North America, Australia, Ireland, and India, we have helped millions of clients and countless communities. If you embrace challenges as opportunities, value winning as a team, and seek to make a meaningful difference, join us on our journey. You’ll reap the rewards of helping others along with competitive compensation and benefits to support your health and well-being.
Specific benefits may vary based on your role. For detailed eligibility requirements and benefits information, visit blockbenefits.com. Equal Opportunity Employer: H&R Block does not tolerate discrimination based on a person’s race, color, religion, ancestry, age, sex/gender (including pregnancy, childbirth, related medical conditions and sex-based stereotypes and transgender status), sexual orientation, gender identity or expression, service in the Armed Forces, national origin, physical or mental disability, genetic information, citizenship status or any other status protected by law.
Pay Range InformationThe pay range for this position is listed below. Local minimum wage laws apply. This information is posted pursuant to local requirements to provide applicants with information about what they might be eligible to receive. Individual pay decisions will depend on job-related factors such as experience, education, skill, performance, and geographic location where work will be performed. Successful candidates may be able to participate in one or more incentive compensation or short-term incentive plans, which could generate additional earnings in accordance with the terms of each plan.
Qualifying associates can enroll themselves and/or their eligible dependents in medical and prescription drug coverage; can participate in the H&R Block Retirement Savings Plan (401(k) Plan), the Employee Assistance Program, (virtual) fitness center programs, and the associate discount program; are automatically enrolled in Business Travel Accident Insurance; and receive Associate Tax Prep benefit.
Pay Range$120,900.00 - $205,500.00/Yr.
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